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Nithin Kamath reveals Zerodha's playbook: No ads, no sales targets, customer-first approach

Nithin Kamath, CEO of Zerodha, emphasized the company's growth strategy that prioritizes customer interests over aggressive marketing tactics. By focusing on transparency, word-of-mouth referrals, and a bootstrapped business model, Zerodha has achieved long-term success in the brokerage industry. This approach not only sets a benchmark for financial services but also highlights the importance of customer-centric business practices in today's economy.